Wound Care Trade Shows: Learn About the Benefits

Looking to meet or hire wound care professionals?

Are you a recruiter, vendor or healthcare organization and want to know more about why to attend wound care trade shows? Having a booth at the Wild on Wounds (WOW) Conference in September in Las Vegas is a great way to up your game in the world of wound care.

The Wild on Wounds National Wound Conference is an annual event produced by the Wound Care Education Institute (WCEI) that was created for healthcare clinicians who desire to learn more about skin and wound management.

Wound care clinicians from all over the U.S. attend WOW so they can gain relevant, learn-it-today, use-it-tomorrow wound care knowledge to put into immediate practice.

Attending WOW is a great way to network with clinicians and others from across the country who are on the front lines of wound care, said Heather Lagergren, client executive for Nurse.com who also oversees Wild On Wounds sponsorship and exhibit sales.

“WOW is a top-tier national wound care conference and not to be missed by any company involved with today’s growing and competitive specialty of wound care,” she said.

Recruiters can meet engaged wound care clinicians

If you’re a recruiter and your goal is to hire both new or experienced wound care clinicians, WOW is just the place for you to meet numerous engaged, wound care certified (WCC) clinicians and prospective new hires.

“We have approximately 1,300 wound care professionals attending our WOW conference each year,” Lagergren said. “If you’re a healthcare recruiter looking to expand your wound care staff with professionals who are currently working to prevent and treat wounds, this is the place to be with your own booth.”

WOW attendees have a hunger for knowledge regarding the specialty of wound care, according to Lagergren. “Our attendees are excited to attend WOW’s numerous hands-on education sessions and lectures and learn the newest research findings regarding wound care so they can provide up-to-date, evidenced-based care for their patients,” she said.

Vendors reach targeted audience at wound care trade shows

WOW attendees also are passionate about learning the latest and greatest in wound care products, and this is a popular reason they attend wound care trade shows.

“They want to discover everything they can about the various wound care products and services on the market and take this information back to work for immediate use at their facilities,” Lagergren said.

The WOW conference is the only wound care conference truly focused on providing education and information to influential, bedside caregivers, she said.

“Having a booth at the WOW conference is a terrific investment for your business,” Lagergren said. “You can reach more than 1,300 wound care professionals, and network with fellow wound care companies and leading distributors.”

Exhibitors are thrilled with the many opportunities to network with wound care professionals and the added business opportunities that the wound care trade show brings, Lagergren said.

Positive feedback from past exhibitors of our wound care trade shows:

  • “We came away with 150-plus promising leads. For us, the show was a resounding success! Many thanks,” said Chris Luttrell, marketing coordinator at MolecuLight Inc.

  • “The WOW Conference has been a great venue for us. Our booth traffic is so amazing we hardly have time to keep our tables restocked with samples. It gets better every year.” — Michelle Bliszack, marketing manager of ostomy and wound care management at Safe n Simple

  • “Amazing! Wild on Wounds continues to deliver above expectations. From consistent in-booth clinician engagement to a well-attended industry-sponsored breakfast symposium, we are extremely satisfied with the results. And it’s great to be part of a conference that equally cares about the industry sponsors and clinicians. We are all here to serve one purpose, and that is to help improve the lives of patients suffering from wounds. You will never be disappointed by attending WOW, but you will be disappointed if you do not attend.” — Robert Halleck, senior marketing manager of advanced wound care at ConvaTec

If you’re planning on having a booth at WOW this year, early bird rates are available through March 31.

“Space is limited, and all booths are on a first-come, first-served basis, with a signed registration and with WCEI approval,” she said.



For healthcare organizations

If a healthcare organization or facility wants to learn more about the wide variety of wound care equipment and products currently on the market, WOW is the place to be.

Sending staff to wound care trade shows is a great way to keep your organization on the cutting edge of wound care, not only with access to viewing the latest products but also with the choice of multiple educational sessions available for attendees.

“This can help your organization provide the best wound care for your patients,” Lagergren said.

Even though WOW is a laser-focused educational conference, attendees and exhibitors have multiple opportunities to get to know other engaged wound care professionals from around the country while also having fun, she added.